Join Forces with Sender Score Certified to Help Your Customers

Overview:

Sender Score Certified offers two types of partnerships:

Referral Partnerships - for organizations that have relationships with high-quality mailers that are candidates for Sender Score Certified
Anti-spam Partnerships - for anti-spam vendors looking to improve the efficacy of their spam-blocking solution

A. Referral Partnerships:

Increase revenue - Sender Score Certified has revenue sharing opportunities for companies providing qualified leads into Sender Score Certified.
Provide a solution to your customers For senders who can be certified, Sender Score Certified provides help for customers struggling with deliverability issues.

Sender Score Certified provides a comprehensive whitelist of legitimate senders, including marketers that consumers and companies depend on for important, time-sensitive email communication. The whitelist has been successfully implemented by thousands of receivers with exceptionally low complaint rates. Our research shows that certified senders typically have complaint rates that are 1/20th of the average complaint rate on the Internet. Examples of email sent by certified senders include important, time sensitive communications like:

Auction Alerts
Travel Itineraries
Transaction Confirmations
Delivery Notifications
Account Statements
Opt-in Newsletters

B. Anti-spam Vendors:

Reduce the risk of false-positives. Integrating with Sender Score Certified reduces the risk of inadvertently confusing opt-in newsletters, transaction confirmations, itineraries and other legitimate bulk messages with spam.
Offer higher capture rates. By integrating support for Sender Score Certified, spam-blocking solutions can filter more aggressively, offering higher capture rates and reducing end-user complaints.
Increase brand differentiation. By integrating support for Sender Score Certified, anti-spam vendors are leveraging the industry standard, third party whitelist. Potential customers will welcome the access to the network of email senders and receivers that help identify the "good guys" on the Internet.

The Challenge

Many enterprises are reluctant to deploy spam-blocking products or services because of the threat of false positives. For those that do deploy anti-spam systems, capture rates are often set low in order to avoid false positives, diluting the value of the product. Anti-spam vendors are always looking for new ways to reduce the number of false-positives for a given catch rate. Challenge/Response systems, in particular, risk inadvertently blocking legitimate commercial messages that consumers have subscribed to.